{"id":45626,"date":"2025-09-15T08:00:37","date_gmt":"2025-09-15T12:00:37","guid":{"rendered":"https:\/\/www.jandrmarketing.com\/?p=45626"},"modified":"2025-09-12T18:55:34","modified_gmt":"2025-09-12T22:55:34","slug":"local-seo-for-small-business","status":"publish","type":"post","link":"https:\/\/www.jandrmarketing.com\/local-seo-for-small-business\/","title":{"rendered":"The Power of Local SEO for Small Businesses"},"content":{"rendered":"<p><span style=\"font-weight: 400;\">For small businesses, being found by local customers can be the difference between a good month and a great year. That\u2019s where local SEO comes in.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">At<\/span><a href=\"https:\/\/www.jandrmarketing.com\/\"> <span style=\"font-weight: 400;\">J&amp;R Marketing<\/span><\/a><span style=\"font-weight: 400;\">, we help small businesses show up in search results\u2014not just anywhere, but in the <\/span><i><span style=\"font-weight: 400;\">right<\/span><\/i><span style=\"font-weight: 400;\"> places: maps, local listings, and neighborhood-specific keywords. If your business depends on nearby customers, it\u2019s time to make local SEO a priority.<\/span><\/p>\n<h2 style=\"font-size: 30px; line-height: 1.4em;\">What Is Local SEO?<\/h2>\n<p><span style=\"font-weight: 400;\">Local SEO (search engine optimization) is the practice of optimizing your online presence to appear in location-based search results. Think:<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">\u201cPizza near me\u201d<\/span><span style=\"font-weight: 400;\"><br \/>\n<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">\u201cDentist in Cranston, RI\u201d<\/span><span style=\"font-weight: 400;\"><br \/>\n<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">\u201cMarketing agency in Warwick\u201d<\/span><span style=\"font-weight: 400;\">\n<p><\/span><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">Google shows local businesses in the map pack and top search results based on proximity, relevance, and trust. If you\u2019re not there, you\u2019re likely losing business to competitors who are.<\/span><\/p>\n<h2 style=\"font-size: 30px; line-height: 1.4em;\">Why Local SEO Matters for Small Businesses<\/h2>\n<h3>1. It Brings in High-Intent Customers<\/h3>\n<p><span style=\"font-weight: 400;\">People searching for local services are ready to act. With optimized listings and local keywords, you&#8217;re more likely to connect with customers ready to book, buy, or visit.<\/span><\/p>\n<h3>2. It Levels the Playing Field<\/h3>\n<p><span style=\"font-weight: 400;\">You don\u2019t need a massive ad budget to compete with big brands. Local SEO helps small businesses outrank larger companies in specific service areas.<\/span><\/p>\n<h3>3. It Builds Long-Term Visibility<\/h3>\n<p><span style=\"font-weight: 400;\">Unlike paid ads, local SEO is a long-term strategy. Once your rankings improve, you\u2019ll continue reaping the benefits with consistent traffic and leads.<\/span><\/p>\n<h2 style=\"font-size: 30px; line-height: 1.4em;\">Key Elements of an Effective Local SEO Strategy<\/h2>\n<p><span style=\"font-weight: 400;\">At J&amp;R, our local SEO strategy is both technical and personal. We help with:<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Optimizing your<\/span><a href=\"https:\/\/www.jandrmarketing.com\/local-business-seo-audit\/\"> <span style=\"font-weight: 400;\">Google Business Profile<\/span><\/a><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Building local citations and backlinks<\/span><span style=\"font-weight: 400;\"><br \/>\n<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Adding location-specific content to your<\/span><a href=\"https:\/\/www.jandrmarketing.com\/website-design-and-development\/\"> <span style=\"font-weight: 400;\">website<\/span><\/a><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Managing and responding to online<\/span><a href=\"https:\/\/www.jandrmarketing.com\/reviews\/\"> <span style=\"font-weight: 400;\">reviews<\/span><\/a><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Running audits to fix errors and boost credibility<\/span><span style=\"font-weight: 400;\"><br \/>\n<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Mobile-friendly, fast-loading web design<\/span><span style=\"font-weight: 400;\"><br \/>\n<\/span><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">It all starts with our comprehensive<\/span><a href=\"https:\/\/www.jandrmarketing.com\/local-business-seo-audit\/\"> <span style=\"font-weight: 400;\">Local Business SEO Audit<\/span><\/a><span style=\"font-weight: 400;\">, where we assess your visibility and offer actionable insights.<\/span><\/p>\n<h2 style=\"font-size: 30px; line-height: 1.4em;\">Local SEO in Action: Real Results for Real Businesses<\/h2>\n<p><span style=\"font-weight: 400;\">One of our clients, a family-owned retail shop, wasn\u2019t showing up for \u201cnear me\u201d searches\u2014even though they were located in a busy commercial area.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">We optimized their Google profile, created service-area landing pages, and added schema markup to their site. Within weeks, their listing appeared in the local map pack and their foot traffic increased significantly.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">You can explore more outcomes like this in<\/span><a href=\"https:\/\/www.jandrmarketing.com\/our-work\/\"> <span style=\"font-weight: 400;\">Our Work<\/span><\/a><span style=\"font-weight: 400;\">.<\/span><\/p>\n<h2 style=\"font-size: 30px; line-height: 1.4em;\">Print and Digital: A Unified Local Strategy<\/h2>\n<p><span style=\"font-weight: 400;\">Local SEO doesn\u2019t exist in a vacuum. We combine it with<\/span><a href=\"https:\/\/www.jandrmarketing.com\/jandrprint\/\"> <span style=\"font-weight: 400;\">print marketing<\/span><\/a><span style=\"font-weight: 400;\">,<\/span><a href=\"https:\/\/www.jandrmarketing.com\/photography-videography\/\"> <span style=\"font-weight: 400;\">photography<\/span><\/a><span style=\"font-weight: 400;\">, and<\/span><a href=\"https:\/\/www.jandrmarketing.com\/web-management\/\"> <span style=\"font-weight: 400;\">web management<\/span><\/a><span style=\"font-weight: 400;\"> to give your brand a complete local presence.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Whether someone finds you online or sees your flyer at a local event, the experience should be consistent\u2014and memorable.<\/span><\/p>\n<h2 style=\"font-size: 30px; line-height: 1.4em;\">Need Help Showing Up in Local Search?<\/h2>\n<p><span style=\"font-weight: 400;\">At J&amp;R Marketing, we love helping small businesses grow. Whether you&#8217;re starting from scratch or need a cleanup of your existing profiles, we\u2019re here to help.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Reach out via our<\/span><a href=\"https:\/\/www.jandrmarketing.com\/contact-us\/\"> <span style=\"font-weight: 400;\">Contact Page<\/span><\/a><span style=\"font-weight: 400;\"> to get started, or<\/span><a href=\"https:\/\/www.jandrmarketing.com\/our-team\/\"> <span style=\"font-weight: 400;\">Meet the Team<\/span><\/a><span style=\"font-weight: 400;\"> behind your next strategy.<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Local SEO helps small businesses stand out in search results and attract nearby customers. Here\u2019s how J&#038;R Marketing builds local visibility that converts.<\/p>\n","protected":false},"author":1,"featured_media":45627,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"rop_custom_images_group":[],"rop_custom_messages_group":[],"rop_publish_now":"no","rop_publish_now_accounts":[],"rop_publish_now_history":[],"rop_publish_now_status":"pending","footnotes":""},"categories":[395],"tags":[342,334,435,434,376],"class_list":["post-45626","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-full-service-marketing","tag-google-business-profile","tag-local-seo","tag-search-rankings","tag-seo-audit","tag-small-business-marketing"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v25.6 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>The Power of Local SEO for Small Businesses<\/title>\n<meta name=\"description\" content=\"Show up in local search and get more leads. J&amp;R Marketing helps small businesses grow with proven local SEO strategies.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.jandrmarketing.com\/local-seo-for-small-business\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"The Power of Local SEO for Small Businesses\" \/>\n<meta property=\"og:description\" content=\"Show up in local search and get more leads. J&amp;R Marketing helps small businesses grow with proven local SEO strategies.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.jandrmarketing.com\/local-seo-for-small-business\/\" \/>\n<meta property=\"og:site_name\" content=\"J&amp;R Marketing\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/jandrmarketing\" \/>\n<meta property=\"article:published_time\" content=\"2025-09-15T12:00:37+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.jandrmarketing.com\/wp-content\/uploads\/2025\/09\/image-1.png\" \/>\n\t<meta property=\"og:image:width\" content=\"1280\" \/>\n\t<meta property=\"og:image:height\" content=\"720\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"J&amp;R Marketing Team\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@JANDRuser\" \/>\n<meta name=\"twitter:site\" content=\"@jandr_marketing\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"J&amp;R Marketing Team\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"3 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/www.jandrmarketing.com\/local-seo-for-small-business\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/www.jandrmarketing.com\/local-seo-for-small-business\/\"},\"author\":{\"name\":\"J&amp;R Marketing Team\",\"@id\":\"https:\/\/www.jandrmarketing.com\/#\/schema\/person\/1840115f0a170fc21ae883401a6c68f5\"},\"headline\":\"The Power of Local SEO for Small Businesses\",\"datePublished\":\"2025-09-15T12:00:37+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/www.jandrmarketing.com\/local-seo-for-small-business\/\"},\"wordCount\":504,\"publisher\":{\"@id\":\"https:\/\/www.jandrmarketing.com\/#organization\"},\"image\":{\"@id\":\"https:\/\/www.jandrmarketing.com\/local-seo-for-small-business\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/www.jandrmarketing.com\/wp-content\/uploads\/2025\/09\/image-1.png\",\"keywords\":[\"Google Business Profile\",\"Local SEO\",\"search rankings\",\"SEO audit\",\"Small Business Marketing\"],\"articleSection\":[\"Full-Service Marketing\"],\"inLanguage\":\"en-US\"},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.jandrmarketing.com\/local-seo-for-small-business\/\",\"url\":\"https:\/\/www.jandrmarketing.com\/local-seo-for-small-business\/\",\"name\":\"The Power of Local SEO for Small Businesses\",\"isPartOf\":{\"@id\":\"https:\/\/www.jandrmarketing.com\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/www.jandrmarketing.com\/local-seo-for-small-business\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/www.jandrmarketing.com\/local-seo-for-small-business\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/www.jandrmarketing.com\/wp-content\/uploads\/2025\/09\/image-1.png\",\"datePublished\":\"2025-09-15T12:00:37+00:00\",\"description\":\"Show up in local search and get more leads. J&R Marketing helps small businesses grow with proven local SEO strategies.\",\"breadcrumb\":{\"@id\":\"https:\/\/www.jandrmarketing.com\/local-seo-for-small-business\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/www.jandrmarketing.com\/local-seo-for-small-business\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/www.jandrmarketing.com\/local-seo-for-small-business\/#primaryimage\",\"url\":\"https:\/\/www.jandrmarketing.com\/wp-content\/uploads\/2025\/09\/image-1.png\",\"contentUrl\":\"https:\/\/www.jandrmarketing.com\/wp-content\/uploads\/2025\/09\/image-1.png\",\"width\":1280,\"height\":720},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/www.jandrmarketing.com\/local-seo-for-small-business\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/www.jandrmarketing.com\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"The Power of Local SEO for Small Businesses\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/www.jandrmarketing.com\/#website\",\"url\":\"https:\/\/www.jandrmarketing.com\/\",\"name\":\"J&amp;R Marketing\",\"description\":\"Digital. Print. Design.\",\"publisher\":{\"@id\":\"https:\/\/www.jandrmarketing.com\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/www.jandrmarketing.com\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Organization\",\"@id\":\"https:\/\/www.jandrmarketing.com\/#organization\",\"name\":\"J&R Marketing\",\"url\":\"https:\/\/www.jandrmarketing.com\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/www.jandrmarketing.com\/#\/schema\/logo\/image\/\",\"url\":\"https:\/\/www.jandrmarketing.com\/wp-content\/uploads\/2021\/12\/JR-Logo.png\",\"contentUrl\":\"https:\/\/www.jandrmarketing.com\/wp-content\/uploads\/2021\/12\/JR-Logo.png\",\"width\":3071,\"height\":546,\"caption\":\"J&R Marketing\"},\"image\":{\"@id\":\"https:\/\/www.jandrmarketing.com\/#\/schema\/logo\/image\/\"},\"sameAs\":[\"https:\/\/www.facebook.com\/jandrmarketing\",\"https:\/\/x.com\/jandr_marketing\",\"https:\/\/www.instagram.com\/jandrmarketing\/\",\"https:\/\/www.linkedin.com\/company\/j&amp;r-marketing\/\"]},{\"@type\":\"Person\",\"@id\":\"https:\/\/www.jandrmarketing.com\/#\/schema\/person\/1840115f0a170fc21ae883401a6c68f5\",\"name\":\"J&amp;R Marketing Team\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/www.jandrmarketing.com\/#\/schema\/person\/image\/\",\"url\":\"https:\/\/www.jandrmarketing.com\/wp-content\/uploads\/2025\/04\/JR-Marketing-Submark_Black-White-96x96.png\",\"contentUrl\":\"https:\/\/www.jandrmarketing.com\/wp-content\/uploads\/2025\/04\/JR-Marketing-Submark_Black-White-96x96.png\",\"caption\":\"J&amp;R Marketing Team\"},\"description\":\"Insights and strategies from the experts at J&amp;R Marketing \u2014 helping Rhode Island businesses grow through smarter marketing.\",\"sameAs\":[\"https:\/\/www.jandrmarketing.com\",\"https:\/\/x.com\/JANDRuser\"],\"url\":\"https:\/\/www.jandrmarketing.com\/author\/jandrmarketing\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"The Power of Local SEO for Small Businesses","description":"Show up in local search and get more leads. J&R Marketing helps small businesses grow with proven local SEO strategies.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.jandrmarketing.com\/local-seo-for-small-business\/","og_locale":"en_US","og_type":"article","og_title":"The Power of Local SEO for Small Businesses","og_description":"Show up in local search and get more leads. J&R Marketing helps small businesses grow with proven local SEO strategies.","og_url":"https:\/\/www.jandrmarketing.com\/local-seo-for-small-business\/","og_site_name":"J&amp;R Marketing","article_publisher":"https:\/\/www.facebook.com\/jandrmarketing","article_published_time":"2025-09-15T12:00:37+00:00","og_image":[{"width":1280,"height":720,"url":"https:\/\/www.jandrmarketing.com\/wp-content\/uploads\/2025\/09\/image-1.png","type":"image\/png"}],"author":"J&amp;R Marketing Team","twitter_card":"summary_large_image","twitter_creator":"@JANDRuser","twitter_site":"@jandr_marketing","twitter_misc":{"Written by":"J&amp;R Marketing Team","Est. reading time":"3 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/www.jandrmarketing.com\/local-seo-for-small-business\/#article","isPartOf":{"@id":"https:\/\/www.jandrmarketing.com\/local-seo-for-small-business\/"},"author":{"name":"J&amp;R Marketing Team","@id":"https:\/\/www.jandrmarketing.com\/#\/schema\/person\/1840115f0a170fc21ae883401a6c68f5"},"headline":"The Power of Local SEO for Small Businesses","datePublished":"2025-09-15T12:00:37+00:00","mainEntityOfPage":{"@id":"https:\/\/www.jandrmarketing.com\/local-seo-for-small-business\/"},"wordCount":504,"publisher":{"@id":"https:\/\/www.jandrmarketing.com\/#organization"},"image":{"@id":"https:\/\/www.jandrmarketing.com\/local-seo-for-small-business\/#primaryimage"},"thumbnailUrl":"https:\/\/www.jandrmarketing.com\/wp-content\/uploads\/2025\/09\/image-1.png","keywords":["Google Business Profile","Local SEO","search rankings","SEO audit","Small Business Marketing"],"articleSection":["Full-Service Marketing"],"inLanguage":"en-US"},{"@type":"WebPage","@id":"https:\/\/www.jandrmarketing.com\/local-seo-for-small-business\/","url":"https:\/\/www.jandrmarketing.com\/local-seo-for-small-business\/","name":"The Power of Local SEO for Small Businesses","isPartOf":{"@id":"https:\/\/www.jandrmarketing.com\/#website"},"primaryImageOfPage":{"@id":"https:\/\/www.jandrmarketing.com\/local-seo-for-small-business\/#primaryimage"},"image":{"@id":"https:\/\/www.jandrmarketing.com\/local-seo-for-small-business\/#primaryimage"},"thumbnailUrl":"https:\/\/www.jandrmarketing.com\/wp-content\/uploads\/2025\/09\/image-1.png","datePublished":"2025-09-15T12:00:37+00:00","description":"Show up in local search and get more leads. J&R Marketing helps small businesses grow with proven local SEO strategies.","breadcrumb":{"@id":"https:\/\/www.jandrmarketing.com\/local-seo-for-small-business\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.jandrmarketing.com\/local-seo-for-small-business\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.jandrmarketing.com\/local-seo-for-small-business\/#primaryimage","url":"https:\/\/www.jandrmarketing.com\/wp-content\/uploads\/2025\/09\/image-1.png","contentUrl":"https:\/\/www.jandrmarketing.com\/wp-content\/uploads\/2025\/09\/image-1.png","width":1280,"height":720},{"@type":"BreadcrumbList","@id":"https:\/\/www.jandrmarketing.com\/local-seo-for-small-business\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/www.jandrmarketing.com\/"},{"@type":"ListItem","position":2,"name":"The Power of Local SEO for Small Businesses"}]},{"@type":"WebSite","@id":"https:\/\/www.jandrmarketing.com\/#website","url":"https:\/\/www.jandrmarketing.com\/","name":"J&amp;R Marketing","description":"Digital. Print. Design.","publisher":{"@id":"https:\/\/www.jandrmarketing.com\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.jandrmarketing.com\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Organization","@id":"https:\/\/www.jandrmarketing.com\/#organization","name":"J&R Marketing","url":"https:\/\/www.jandrmarketing.com\/","logo":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.jandrmarketing.com\/#\/schema\/logo\/image\/","url":"https:\/\/www.jandrmarketing.com\/wp-content\/uploads\/2021\/12\/JR-Logo.png","contentUrl":"https:\/\/www.jandrmarketing.com\/wp-content\/uploads\/2021\/12\/JR-Logo.png","width":3071,"height":546,"caption":"J&R Marketing"},"image":{"@id":"https:\/\/www.jandrmarketing.com\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.facebook.com\/jandrmarketing","https:\/\/x.com\/jandr_marketing","https:\/\/www.instagram.com\/jandrmarketing\/","https:\/\/www.linkedin.com\/company\/j&amp;r-marketing\/"]},{"@type":"Person","@id":"https:\/\/www.jandrmarketing.com\/#\/schema\/person\/1840115f0a170fc21ae883401a6c68f5","name":"J&amp;R Marketing Team","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.jandrmarketing.com\/#\/schema\/person\/image\/","url":"https:\/\/www.jandrmarketing.com\/wp-content\/uploads\/2025\/04\/JR-Marketing-Submark_Black-White-96x96.png","contentUrl":"https:\/\/www.jandrmarketing.com\/wp-content\/uploads\/2025\/04\/JR-Marketing-Submark_Black-White-96x96.png","caption":"J&amp;R Marketing Team"},"description":"Insights and strategies from the experts at J&amp;R Marketing \u2014 helping Rhode Island businesses grow through smarter marketing.","sameAs":["https:\/\/www.jandrmarketing.com","https:\/\/x.com\/JANDRuser"],"url":"https:\/\/www.jandrmarketing.com\/author\/jandrmarketing\/"}]}},"_links":{"self":[{"href":"https:\/\/www.jandrmarketing.com\/wp-json\/wp\/v2\/posts\/45626","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.jandrmarketing.com\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.jandrmarketing.com\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.jandrmarketing.com\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.jandrmarketing.com\/wp-json\/wp\/v2\/comments?post=45626"}],"version-history":[{"count":2,"href":"https:\/\/www.jandrmarketing.com\/wp-json\/wp\/v2\/posts\/45626\/revisions"}],"predecessor-version":[{"id":45629,"href":"https:\/\/www.jandrmarketing.com\/wp-json\/wp\/v2\/posts\/45626\/revisions\/45629"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.jandrmarketing.com\/wp-json\/wp\/v2\/media\/45627"}],"wp:attachment":[{"href":"https:\/\/www.jandrmarketing.com\/wp-json\/wp\/v2\/media?parent=45626"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.jandrmarketing.com\/wp-json\/wp\/v2\/categories?post=45626"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.jandrmarketing.com\/wp-json\/wp\/v2\/tags?post=45626"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}